Tuesday, 8. January 2008
MOW-do --- the art of eating a MOW
(MOW is a very popular icecream in Japan,.packed in a paper cup.)


I remember the day when I first saw a mow. A colleague of mine was eating it. I thought how could he have an icecream in the lunch break? We just had lunch! Not even 23 hours later I was addicted. He sat there and had his mow, I had mine. I didn´t pay attention to him, so I finished my ice cream within a few minutes. His paper cup was still full. So I was staring at his mow all the rest of the break. It was a horrible experience but it was worth watching. The big differences between his style and mine (which was not a style at all), was that I penetrated my icecream with the wooden spoon to get some bigger pieces, while he just scratched the surface. Next day I followed the his style. It was not satisfying. Scratching on the top of an ice cream while the edge is melting is just a bad habit.
With the next mow I started to develop my own style of eating the mow. Instead of scratching at the top, I was forming my ice cream with the spoon, beginning from the edge, so that the melting part, where my warm hands are can vanish in my mouth. This style met my expectations of last longing and even better tasting ice cream. When the mows went by I started to form a round ice cream ball in the paper cup. Turning it around whenever possible to get also the lower melting part of the ice cream. Within 1 1/2 weeks I was slower with eating the ice cream than my Scottish colleague was.

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